Commercial Benefit from your White Papers

Today white papers have to generate leads and, potentially, conversions. That’s potentially an enormous amount of pressure for documents that were never intended to double up as sales materials. That’s how things are sitting right now but we also know a lot about offering your market the things that it needs the most. Content is… Continue Reading Commercial Benefit from your White Papers

Using Social Media Signals to Boost Your Marketing

Years and years ago, when Web 2.0 started to become the new “it” topic, nobody had any way of knowing just how many changes would be brought about in 2012. As painful as it may seem, transitioning to social media based marketing is not only necessary but really not so difficult. If you have a… Continue Reading Using Social Media Signals to Boost Your Marketing

Learning German, Handy Tips to Get You Started

Learning German is a good goal to have, but if you’ve never tried learning a new language before, trying to figure out just how to do it can be difficult. Some people find that learning on their own is best. Then there are those who find the classroom atmosphere the ideal learning environment. Then there… Continue Reading Learning German, Handy Tips to Get You Started

Email Signatures – An Important Business Tool

If you want to get your name known among businesses, then you need an email signature. All web businesses can stand to make their brand a little more recognized. You need to be doing all you can at every place in your entire operations. But if you are really new to IM marketing, then you… Continue Reading Email Signatures – An Important Business Tool

Business Advantages of Social Media

If you really try hard and have the right knowledge, then it’s possible to take your business to all new heights with social media marketing. So what you have to do now is figure out the strategy that is best for you, and a big hint is to avoid trying to make the direct sale… Continue Reading Business Advantages of Social Media

Nine to Five Job – Not in IT

If you want a nice easy going job, with steady hours then there’s one combination that you want to avoid – an IT job.  I was reading a story online today about a computer developer who had started a new job with a software development company.  One night, just after midnight he heard a knock… Continue Reading Nine to Five Job – Not in IT

Need Some Sun – Just Work in Spain

If you’re fed up with  your job, want to live somewhere a little bit sunnier – then working in Spain might sound quite appealing.  The summer sun, warm winters and relaxing lifestyle might seem like a dream but an unattainable one.   So what’s the chance of switching your current working situation to a warmer one!… Continue Reading Need Some Sun – Just Work in Spain

Promoting Your Website Online

The days when you could just upload a website and wait for the visitors to arrive are long gone.  If you rely on casual visitors you’re likely to have completely wasted your effort, you need to drive visitors to your site.  There are two basic methods for this – normally referred to as organic and… Continue Reading Promoting Your Website Online

Communication is the Key to Business

For today’s small business, the ways that you can now communicate with existing or potential customers in very varied.  The options used to be a listing in the telephone directory and perhaps some adverts in newspapers and the occasional shop window.  Those times have long gone and now there are many ways to put your… Continue Reading Communication is the Key to Business